General marketing tips
- Use modern, stylish mainstream logos and material that will appeal to a maximum of targets (poor material that looks unappealing will not benefit our cause)
- Use professional graphic designers (poor graphic/material will not benefit our cause)
- All models should be styled to look their best (a person who looks like a caveman (ref: Osama) will have little appeal)
- Use professional makeup artists and use make up on both female and male models. Yes, this sounds gay, but looking “attractive” will significantly benefit the impact of our message as it will act as a force multiplier
- Use professional editing (photoshop) on all digital photos (You can hire a programmer on f example:
www.scriptlance.com to photoshop your pictures for less than 50 Euro).
Preparations required before a photo shoot
As a Justiciar Knight you will go into history as one of the most influential individuals of your time. So you need to look your absolute best and ensure that you produce quality marketing material prior to operation.
Prepare for the photo session;
- Take a few hours in a solarium to look fresher.
- Train hard (work out) at least 7 days prior to photo session
- Cut your hair shave
- Visit a male salon if possible and apply light makeup. Yes, I know – this might sound repulsive to big badass warriors like us, but we must look our best for the shoot
- Use your best clothing – you can f example bring 3 different sets of clothing to the shot location – 1. Dress, tie etc. 2. Casual wear 3. Sporty wear 4. Militaristic wear (obviously, you can’t bring your guns or anything indicating that you are a resistance fighter). You should always order the photo session in a foreign country to avoid that the personnel alerts authorities. Always pay in cash and do not sign any receipt with your own name.
End note: Be very careful to have military shots lying around. Be very careful if you decide to use pictures with guns. People who see these photos might alert the authorities. Carefully consider the use of symbols as it might backfire. Cross of the martyrs is fine (St. George) but avoid any symbol associated with Nazism.