Skvallertråden om H.K.H. Prinsessan Madeleine

Posted by Angelina Jolin on December 9th, 2010
http://www.angelinajolin.com/swedish...ollection/6264

Swedish Annelie Hofstrom Launched Her Shoe Collection

The swedish maffia was present when swedish Annelie Hofstrom launched her shoe collection for Oscar de la Renta, Annelie worked as PR for Manolo Blahnik, and before that with Anna Sui. Alexis Aubert is designing together with Annelie, she worked previously with Pierre Hardy for two years and four years with Christian Louboutin. In the goodybag a goregeous de la Renta perfume!

Ford Model Jennifer Ohlsson and Annelie

Alexis Aubert w her favorite suede bright coloured loafers

Av Alia Rajput 5 oktober 2010
http://secondcitystyle.typepad.com/s...new-execs.html

Oscar de la Renta Amps Up Footwear Division with New Execs

Oscar de la Renta is making plans to cash in on today's thriving footwear business, having set a goal to turn his eight year old footwear division into a into a $50-million entity within the next three to four years. To make this goal a reality, de la Renta Inc. has hired two designer-savvy executives.

Straight off the design squad at Manolo Blahnik (where she's been for 13 years), Annelie Hofstrom has joined Oscar de la Renta as executive vice president of footwear, while Alexia Aubert, who has designed for Pierre Hardy and Christian Louboutin, is now director of footwear design.

“Our shoe business has been lackluster for quite a long time. We have had some great shoes but we have never been able to consistently develop a great line, " CEO Alex Bolen told WWD. "In my opinion, we just didn’t have a team that knew how to make samples as Oscar and his team know how to make clothes.” The current footwear collection, which has included everything from basic flats to evening stilettos, retails from less than $400 for flat sandals to several thousand dollars for shoes or boots made from exotic skins.

Hofstrom will oversee footwear-related product development, sales, merchandising, production, and marketing while Aubert will work closely with de la Renta himself to set the category’s design direction. “Our own stores hold huge potential for shoes,” said Bolen, who is also considering opening more stores overseas. With that many seasoned footwear veterans working together, we can't wait to see what they come up with! Stay tuned!

Article Source: WWD

Photo Source: shoewawa.com

Jan Gustafsson i Sävsjö jobbade som lastbilschaufför innan han blev svårt sjuk för fem år sedan.
Prinsessan Madeleine drabbades av hjärtesorg när hon i våras bröt sin förlovning. Sedan dess har hon i yttersta mån försökt undvika sitt jobb – att representera Sverige.
Under hela våren är prinsessan Madeleine befriad från officiella uppdrag.
I stället ska hon arbeta med välgörenhet i New York.
Hur försäkringskassan ser på det hela är oklart. Men gissningsvis behöver inte prinsessan nöja sig med åttio procent av apanaget i sjukpenning.
Jan Gustafsson blir utförsäkrad i mars.