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Ursprungligen postat av
Disciplina
Vad ni alla tycks ha väldigt svårt att konfronteras med är att reklamen inte alls motverkar fetma i samhället. Det är en alltid återkommande bortförklaring av föraktet mot överviktiga att feta människor är feta för att de inte skäms tillräckligt över sin vikt, och att man därför skulle trycka ner dem för deras eget bästa. Det är alltså inget annat än en myt, forskning har visat gång efter annan att överviktiga människor inte reagerar positivt på att skambeläggas, tvärtom så ger en
positiv kroppsuppfattning oftast bättre förutsättningar för framtida viktnedgång. Ångest över den egna kroppen ökar risken för extrema beteenden, ätstörningar, depressioner och mycket annat, men bidrar alltså generellt sett inte till att människor går ner i vikt.
1) På vilket sätt trycker man ner feta kvinnor genom att visa en bild på en normalviktig kvinna? Om man känner sig mobbad av att titta på en bild på en normalviktig kvinna så har man psykiska problem.
2) Det är ingen som skambelägger feta kvinnor idag (ska vi bara ha feta kvinnor i reklam så att fetton inte mår dpligt?). Så varför är majoriteten av kvinnorna överviktiga/feta? För att det inte finns några negativa konsekvenser för att vara fet.
3)
Här är belägg för att skam fungerar,
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The trend is most pronounced among women in their 20s. A quarter-century ago, they were twice as likely to be thin as overweight; now they are four times more likely to be thin. For U.S. women of all ages, obesity rates have about doubled since 1980, rising from 17 percent to 35 percent.
Social pressure -- women looking critically at other women -- is the most important reason female skinniness is ascendant in Japan, according to Hisako Watanabe, a child psychiatrist and assistant professor of pediatrics at the Keio University School of Medicine in Tokyo.
"Japanese women are outstandingly tense and critical of each other," said Watanabe, who has spent 34 years treating women with eating disorders. "There is a pervasive habit among women to monitor each other with a serious sharp eye to see what kind of slimness they have."
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Japanese government data show that since 1984, all age categories of women from 20 to 59 have become more thin (BMI of less than 18.5). The percentage of those women who are overweight (BMI over 25) has declined, as well.
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As in the United States and elsewhere, Japanese women are bombarded by media images of gorgeous, very thin women -- and public health experts say they believe those images have played a substantial role in increasing pressure on Japanese women to be skinny.
4)
Här är mer belägg för att skam fungerar,
Citat:
In an editorial published in the Hastings Center Report, he argues that nothing -- not diets, drugs, sugeries, nor appeals to our health -- is working, and goes on to make the case for fat-shaming people until they start eating more salad.
"An edgier strategy is needed," is his (earnest and entirely devoid of irony) way of putting it.
The edgy strategy he came up with entails "social pressure combined with vigorous government action." Callahan likens it to the campaign to end smoking: The combination, in his experience, of being criticized, sent outside, and taxed for his "nasty habit" was the motivation he needed to quit.
"The force of being shamed and beat upon socially," he writes, "was as persuasive for me to stop smoking as the threats to my health."
So imagine his surprise when the same social smack-down was actually discouraged when it came to obesity: "I had not realized that smoking was the exception -- that the public health community generally opposes anything that looks like blaming the victim." He brings up, as an example, the opposition to blaming HIV patients for contracting the disease.
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· If you are overweight or obese, are you pleased with the way you look?
· Are you happy that your added weight has made many ordinary activities, such as walking up a long fight of stairs, harder?
· Would you prefer to lessen your risk of heart disease and diabetes?
· Are you aware that, once you gain a signifcant amount of weight, your chances of taking that weight back off and keeping it off are poor?
· Are you pleased when your obese children are called "fatty" or otherwise teased at school?
· Fair or not, do you know that many people look down upon those excessively overweight or obese, often in fact discriminating against them and making fun of them or calling them lazy and lacking in self-control?
